1. The Business Problem
How do we create a cool, engaging and fun experience at CES? The creative brief challenged us to create something cool that showed how data moved over a city grid, which resulted in the data coming together to form a heart beating. So we went to work.
The Sleeping Giant team worked night and day to create a 24-foot animation wall, which garnered lots of attention for MapQuest, despite the ubiquitous grandeur of CES. Their successful CES experience helped shed light on their new Big Data solution and created an environment that fostered discussion and drove engagement.
How do we create a different kind of Business-to-Business website, one that helps clients sign up and use their API's more easily, while reducing customer support and driving social chatter amongst their community?
Our team built a 3D visual mapping experience to attract community members. Then we focused on the UX to make it easier for the community to flow through the experience, find information when they needed it, and buy more services- all while reducing customer support.
3. The Business Problem
How do we share our "Key to the City" stories in a more approachable manner, and to grow our following? It was time to take their MLB experience to the next level, but they weren't sure how to get it there.
We created an engaging, fun online experience where community members could watch each episode of "Key to the City" while getting to know the various MLB host cities.
NITE IZEBrand Therapy, Packaging & Media Package
GAIAIdeation, Animation, Campaign & Development
MAPQUEST. AOL. VERIZONIdeation, Video Production, Software Development & UI/UX
CROCSIdeation & In-store Animation Experience
INTELOnline Interactive Game Experience
tomtomSales Application, Design & Brand
Sally HansenBrand, Shopper Experience
Guess Your SongsProduct Development: Music Platform & Mobile Security Platform
Located in Denver, CO
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